Understanding how to market a business coaching company is not that hard. In the most basic terms, you’d do the same things as you would for any other business. This means you want to choose the right target audience, understand their needs, and then make it clear how you can help solve those needs.
There are also several marketing channels available to you. Social media is a great start. The key here is knowing which platforms to use. Business owners have a very different outlook on the world. So, your social media campaign has to be built based on this outlook. For example, business owners prefer actionable advice to inspirational quotes. It is important that you regularly put out useful content as well. The more consistent you are, the easier it will be for you to establish yourself. Keep going, focus on providing results, and you’ll get where you want to be!